Continuing this discussion of mainstreaming, I’m in 7/11 this morning and they have a new energy drink called “Inked”. It’s got a faux-tribal border, a “rock” font, and a neo-Japanese wave in the middle, and the flavor is called “Razzle Dazzle” — could there be a more embarrassing name? It’s as if they’re making fun of you for buying it. I’m reminded of the scene in Family Guy where Lois is running for mayor, and realizes that just by saying “9-11″ and “Jesus” and “terrorists” Giuliani-style, all of a suddenly the crowd starts cheering and buys whatever she’s saying… What, are tattoo fans so gullible that they’ll buy an energy drink just because it says “cool razzle dazzle tatties” on it?*
* Yes, I bought it. It tastes like a sort of watered down “Tahiti Treat”.
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134 responses to “Marketing With Tattoos”
We’ve got an energy drink in NZ called “Demon” It tastes like Red Bull but it has a funny warning on it.
“Not intended for lactating woman, children or latte drinking, man-bag carrying wuss bags”
We’ve got an energy drink in NZ called “Demon” It tastes like Red Bull but it has a funny warning on it.
“Not intended for lactating woman, children or latte drinking, man-bag carrying wuss bags”
I drank one a couple of weeks ago and thought it tasted pretty good… then again I think half of it was vodka.
It was cheap enough, tasted alright, and did what it was suppose to (be a good energy drink that mixed fairly well) so I can’t really complain.
They’ll put anything on a label if they think it will help it sell.
I drank one a couple of weeks ago and thought it tasted pretty good… then again I think half of it was vodka.
It was cheap enough, tasted alright, and did what it was suppose to (be a good energy drink that mixed fairly well) so I can’t really complain.
They’ll put anything on a label if they think it will help it sell.
AHhh ha ha! I can’t stop Chicago (the musical, not the band) lyrics from running through my head now! You get those energy drink consumers, Billy Flynn!!
AHhh ha ha! I can’t stop Chicago (the musical, not the band) lyrics from running through my head now! You get those energy drink consumers, Billy Flynn!!
That episode of family guy is on as i type this.
That episode of family guy is on as i type this.
Tahitian Treat was the US name. Tahiti Treat was the Canadian name. Now you can’t get it ANYWHERE but in a couple states, I think.
The Canadian version was less carbonated.
Tahitian Treat was the US name. Tahiti Treat was the Canadian name. Now you can’t get it ANYWHERE but in a couple states, I think.
The Canadian version was less carbonated.
#32 LarrySDonald – Werd.
To others who asked, yes it says “CHIKARA” on the bottom which is strength/power in Japanese (original 力) which just makes more eye-rolling goodness, from my admittedly limited POV.
Arizona green tea has sugar in it, my friends always wondering about that, it’s a very fusion thing to do. Alien. But, YMMV.
I’m consistently amused at the marketing for energy drinks in the USA, particularly the “Xtreme!!11!1!” angle, because as I recall energy drinks from my childhood (in Japan) they came in small medicinal type bottles, and they were not cool, they were a geeky thing that overworked salarymen drank. I.e., “The Man,” flannel suit and all, was the target market.
Me, I stick to coffee.
#32 LarrySDonald – Werd.
To others who asked, yes it says “CHIKARA” on the bottom which is strength/power in Japanese (original 力) which just makes more eye-rolling goodness, from my admittedly limited POV.
Arizona green tea has sugar in it, my friends always wondering about that, it’s a very fusion thing to do. Alien. But, YMMV.
I’m consistently amused at the marketing for energy drinks in the USA, particularly the “Xtreme!!11!1!” angle, because as I recall energy drinks from my childhood (in Japan) they came in small medicinal type bottles, and they were not cool, they were a geeky thing that overworked salarymen drank. I.e., “The Man,” flannel suit and all, was the target market.
Me, I stick to coffee.
If you also walk into the parlor and choose some flash tattoo (or choose a nautical star at home), then yes, I’ll bet a good chunk are in fact that gullible.
If you also walk into the parlor and choose some flash tattoo (or choose a nautical star at home), then yes, I’ll bet a good chunk are in fact that gullible.
474ml ? ? How odd
474ml ? ? How odd
473*
473*
473 mL = 1 pint
473 mL = 1 pint
This clearly should be enjoyed in an “ed hardy” pint glass. Which can be found at most retailers, including ross. Along with the matching shot glasses and plates.
Cause as we all know, nothing says class like plates with matching shot glasses.
This clearly should be enjoyed in an “ed hardy” pint glass. Which can be found at most retailers, including ross. Along with the matching shot glasses and plates.
Cause as we all know, nothing says class like plates with matching shot glasses.
haha, that’s so outrageous.
has anyone ever drank lost? the can has some pretty silly designs, but it’s one of my favorite energy drinks. it’s just kind of hard to find.
most of the time i drink nos, which doesn’t have a lot of designs on it(blue bottle, orange cap, label), but is full of passion fruit tastyness instead of strange carbonated chalk candy taste.
haha, that’s so outrageous.
has anyone ever drank lost? the can has some pretty silly designs, but it’s one of my favorite energy drinks. it’s just kind of hard to find.
most of the time i drink nos, which doesn’t have a lot of designs on it(blue bottle, orange cap, label), but is full of passion fruit tastyness instead of strange carbonated chalk candy taste.
The best energy drink concept I found was “Whoopass”. I kid you not. Terrible taste, great name, hours of fun. For taste, I like an orange Monster 🙂
The best energy drink concept I found was “Whoopass”. I kid you not. Terrible taste, great name, hours of fun. For taste, I like an orange Monster 🙂
hahaha I remember being such an outcast because of tattoos…that I’m now old fool enough to buy almost anything that says “razzle dazzle tattoozle” on it. I even have a few of the nylon tattoo “sleeve” costumes, and stuff like that.
can’t seem to help myself. but not tribal. if it has tribal I leave it alone.
hahaha I remember being such an outcast because of tattoos…that I’m now old fool enough to buy almost anything that says “razzle dazzle tattoozle” on it. I even have a few of the nylon tattoo “sleeve” costumes, and stuff like that.
can’t seem to help myself. but not tribal. if it has tribal I leave it alone.
Funniest energy drink I’ve found was the 24 energy drink.
Also: Along with Relentless, there’s now Relentless Inferno (Orange sherbert flavour) and Relentless Juiced (half juice.)
Orange Sherbert Relentless has a Lord Byron poem on the back.
It truly is Goth Red Bull.
Funniest energy drink I’ve found was the 24 energy drink.
Also: Along with Relentless, there’s now Relentless Inferno (Orange sherbert flavour) and Relentless Juiced (half juice.)
Orange Sherbert Relentless has a Lord Byron poem on the back.
It truly is Goth Red Bull.
A little late but:
Not only are they marketing energy drinks to the tattooed folk, there is also a new one I found tonight that is being marketed towards women. It’s called “Pink Energy” and it’s diet. It comes in a pink can and has a set of lips printed on the front. Thank god because you know, those other ones were way to masculine for me to drink.
A little late but:
Not only are they marketing energy drinks to the tattooed folk, there is also a new one I found tonight that is being marketed towards women. It’s called “Pink Energy” and it’s diet. It comes in a pink can and has a set of lips printed on the front. Thank god because you know, those other ones were way to masculine for me to drink.
I’m not personally tattooed, having said that i agree that this is a bit queer. i was shocked enough that they had made a TV show about tats, but a f**king beverage? its sad how far MTV has dragged actual sub cultures through the mud. but thats life i suppose.
* breef foot note. i use the word queer to mean odd.
I’m not personally tattooed, having said that i agree that this is a bit queer. i was shocked enough that they had made a TV show about tats, but a f**king beverage? its sad how far MTV has dragged actual sub cultures through the mud. but thats life i suppose.
* breef foot note. i use the word queer to mean odd.